1. COVID-19 And Social Media: How To Share Stories That Generate Donations In A Time Of Uncertainty

COVID-19 And Social Media: How To Share Stories That Generate Donations In A Time Of Uncertainty

$99.00
Leading nonprofit social media consultant Dana Bakich will explain how you can digitally create and tell your organization’s story during this pandemic. You will learn how to implement a new social media plan and benefit from digital sponsorship opportunities.
Event ID: 2230066
Date: Thursday, April 30, 2020, 1 PM Eastern
Duration: Scheduled for 60 minutes including question and answer period.
Presenter: Dana Bakich, CEO of Positive Equation
Credits: Certificate of Attendance

COVID-19 And Social Media: How To Share Stories That Generate Donations In A Time Of Uncertainty

Some nonprofits do not feel comfortable asking for donations now because of the COVID-19 pandemic. They worry that fundraising requests could seem insensitive when people are possibly ill or out of work.

Other organizations are finding that this is a perfect time to reach out to prospective donors. People are spending more time online, and many are feeling a greater sense of global altruism.

By using storytelling, you can craft online messaging that taps into the kindness of humanity and generates positive fundraising results.

  • What messages work now, during the COVID-19 pandemic?
  • How can you create a single-issue message to encourage donors to give?
  • How can you transition from events to digital sponsorship opportunities?
  • What are the most effective tools and resources to use?
  • How can you tap into the power of social media advertising?

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